Work Good Guys Brew
Good Guys Brew is a craft brewery from Sweden. Founded in 2015, the brewery has in just a few years become a popular name among breweries in Sweden.
In recent years the craft brewing market has exploded. The challenge for Good Guys Brew is to be different in a crowded market. But also in a way that’s easy to replicate. To create a design easy to recognise while at the same time easy to expand on many products.
Being progressive and keeping a consistent quality is a hard act to play. The design aims to communicate this balance, where every ingredient plays an important role. The logotype stands as a guarentee of quality and is always the focal point of the label.
An on-going collaboration, where I’m the responsible graphic designer. I do everything from beer labels, printed materials and website.